We designed and created RSVP London, a communicative digital platform for the creative community.
Inspired by the wealth of talent in our local area, and amazed at how little communication and knowledge sharing was actually going on, we took on the challenge of mapping the local creative community and established a series of regular events to bring creative people together. In essence, RSVP London is social networking with an added business purpose. Members included local freelancers, businesses and organisations that span the creative industries spectrum, from animation to architecture, design to drama, fashion to film and typography to textiles. In the true spirit of community, access to the platform is free and it is used to promote professional services and events, showcase new products, source work opportunities and exchange ideas.
Word-of-mouth worked to spread RSVP across London and the site reached more than 22,000 visitors per month. The concept has been proven to strengthen the competitive advantage of local creative services by growing constructive relationships and connecting service providers with customers.